ETHNOGRPAHY

Stepping Away From The Desk

I’ve spent the past 10 years traveling for clients, to get a more intimate understanding of people, communities, and industries.

I believe that ethnography has the power to uncover insights that traditional research might miss and can even lead to new opportunities that you weren’t even expecting. Talking with people isn’t a perfect science, but it’s one of the most rewarding parts of my career.

Below are a few pictures I’ve taken during my research travels. Please reach out if you’d like to see samples of full reports and recap films.

Past Clients: 1800 Tequila, Absolut Vodka, Anheuser-Busch Inbev, AT&T, Champs Sports, GMC, the NBA, the NFL, and Sonos.